SEO Marketing and Backlinking – Slow Vs Fast (or Ethical Vs Unethical)

The “SEO Marketing” series focuses on how to create your own backlinks, which is an forthright comment on competitor’s backlinks and the best way to go about getting some high ranking backlinks, so this weeks post is going to look at how to build some good backlinks, and when to go for it, and how to get the best results possible.

In short, the more good backlinks you have directed at your website, the better your ranking is going to be, and the more Google is going to like you. You can download Google’s toolbar, which can be downloaded here, to help you in seeing the PageRank of your searching pages and much more information.

We all know how important backlinks are to SEO, and now we finally have the tools to make it happen, and to not only get more SEO traffic but to also share your posts with the world and get more people to follow you (by posting your links), and as we all know, that is the key to getting great SEO results. We all have to start somewhere, and luckily, doing something is the best way to get things going.

So, without further adu, here are some tips to get some good backlinks to your site!

If you are looking to get some good SEO results, then you need to start building backlinks. Better quality backlinks will benefit you in the long run.

Before I start, I’ll state this right up front. There is no magical one-size-fits-all method to get Fast SEO. You are going to have to get a decent amount of work done, and you are going to have to be patient. SEO takes time, and there are no short cuts.

Despite this, many people believe that outsourcing their work can cut it. Outsourcing has long been a go-to for software developers (and web developers in particular) who are too busy to get their SEO work done themselves. This is not necessarily a bad thing. When you outsource, what you are doing is exhausting your own workload, and asking others to do it for you means that you can putting web development off for a while, and eventually come back to it when the work is done.

Link Building

This is probably the most tedious and arduous of the lot, simply because it is time consuming and requires a fair bit of manual effort. Unless you have a number of contacts and a good knowledge of Facebook, you will find that link building is not really something that you can do yourself. This is why even web design companies who specialise in offsite optimisation are hiring specialists to do this task for them.

If you are thinking of getting a professional company to do this for you, the first thing you need to do is to compile a list of companies that you think offer this type of service. Once you have your list, try searching for companies by the types of techniques and campaigns they are using. After you have narrowed down your list, contact each company directly by email. As you are a paying customer, it is vital that you do your research thoroughly, and answer all of the questions that you receive from the companies you send emails to.

Have a list of questions ready, which include:-

After you have sent a few emails back and forth, go and check out the answers that the companies have to offer you. A good and professional looking website with relevant content is the basic requirement for any site. Even if they don’t sound like they are answer your questions, at least you know that they exist, and you don’t have to search long to find them.

Keyword Research

When looking for a good SEO company, make sure that they provide you with a considerable amount of keyword research information. In addition to this, they should also answer all your questions regarding their data gathering methods and any other information they request from you.

Finally, they should be able to use the appropriate tools to enable you to check out the effectiveness of the keywords that they recommend to you.

Search Engine Rank checker

Can you believe how many of these companies provide a free search engine rank checker with their SEO services? It is quite amazing how few companies do this, but it is nevertheless true that you need to have one to check out the progress of your website in search engine rankings. Without it, you really don’t know how your website is ranking.

Link popularity checker

A company that offers link popularity checkers will help you to get an idea how many incoming links your website has. This is the only way that you will be able to check how well your website ranks against other competitive sites.

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